Target Market/Audience

Target Market is a certain area or a region where consumers, suspects and prospects would visit to buy a particular product which they need whereas Target Audience are a group of people who are aimed for the products in the Target market segregated by different gender, family, religion etc.

Market Segmentation is dividing a large group of buyers into smaller groups on the origin of what they need or require, depending on their taste of interests. 

There are some examples of it :

•  Demographic (age, gender, religion etc)
•  Geographic    (region, country etc)
•  Psychographic (lifestyle,values,opinions etc)
•  Behavioural   (occasion, user status, brand loyalty etc)

    

                   

Extensive Genre Research 5

Extensive Genre Research 4

Extensive Genre Research 3

Extensive Genre Research 2

Extensive Genre Research 1

My Magazine's Genre

Hey friends, so now that we have learnt all the core things of designing a magazine, it's time to make our own magazine. We have to design the cover, content and double spread page of our magazine by taking shots on our own based on certain types of genre.

WEDDING FASHION is the one i selected for my magazine as they take place almost every month and there's a lot to write and gather information on them. Moreover, weddings are kind of interesting too which attracts a large number of people whether they are kids, female and sometimes males too depending on their taste. I'd have to take some bridal shots and paste them in my magazine and much more would be there which will inspire you all. I hope to make everything look striking. 

Genre

Genre is a way of making a text appear in different styles. There are certain elements called paradigms which identifies the genre and by reading them people bring a set of expectations to their reading. Genre is a specific type of movie, film and writing. It is fundamental for both the reader and the creator. It helps the producers and the viewers to decide what they are willing to see and what is in demand like the requests from the audience.

Audience are the viewers or the readers who decide what kind or type of movie, book or tv-serial they want to watch or read and to make that easier it is usually arranged alphabetically and provide a wide range of genres for them example romance, sci-fi etc. Audience already predicts what will happen next according to the genre which keeps them interested and extremely focused. Some genres leaves an impact on the audience and then they may shape themselves in that specific way due to which these people are specified as there fans.

Producers market texts according to genre. There are some conventions for example if there is blood or horror noises in a movie, then the viewer expects that certain movie to be horror or if it's a teenage high school movie featuring romance, the audience will instantly guess what will happen at the end, so this kind of convention is known as Conventions of Verisimilitude. This is how the producer keeps audience interested and make money out of it.

Genre is a great way of helping define different methods of communicating to the audience and provides guidelines as well as shorthand for producers. A genre is defined and then re-defined which allows the target audience to have many different and varying products even within a genre

Preliminary Magazine Cover

Working of Cover Page.

This is how we set a canvas before starting photoshop

This is how we move the picture to fit in the canvas through a moving tool

This is how we set font size for our text

This is how we set colors for our text

This is my Final Magazine Cover

Preliminary Magazine Content Page

This is Content's Rough Draft.

1. This shows how I opened a new file of my picture and then minimized it so I could with the help of  move tool, move it on my editor’s note. 

2. I added this puff by right clicking at the rectangular box which gives you a lot of shapes from 

where you can choose.

3. This is how I selected the color of my magazine’s title from this color palette.

4. The margins are important while making a magazine cover or content page as it centralizes everything, you can press ctrl+R and get the scale for margins

This is my Final Content Page

Double Spread Page Analysis

Double spread magazine from NashwaWaqar

Content Analysis

Content analysis from NashwaWaqar

Magazine Cover Analysis

Cover analysis from NashwaWaqar